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Yasuf Allinson

 

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Juicy market for UK’s soft fruit

24 June 2018 | By

Soft fruit is a staple for many UK consumers, and the British love affair with strawberries and raspberries is particularly prominent. According to Defra, consumption of strawberries and raspberries has risen by 150 percent and 123 percent respectively between 1996 and 2015, supported by perceived health benefits and improved availability.…